diff --git a/crates/ui-egui/src/panels/keyword_list.rs b/crates/ui-egui/src/panels/keyword_list.rs
index 482db5648..46da5b028 100644
--- a/crates/ui-egui/src/panels/keyword_list.rs
+++ b/crates/ui-egui/src/panels/keyword_list.rs
@@ -285,7 +285,14 @@ fn drop_target(app: &mut LightcraftApp, ui: &mut egui::Ui, rect: Rect, path: &st
     } else if let Some(ids) = app.ui.dragging_photos.clone() {
         outline(ui);
         if released {
-            let n = ids.len();
+            // only the photos that didn't have it get it
+            let lacking = |id: &u64| {
+                app.session
+                    .catalog
+                    .photo(PhotoId(*id))
+                    .is_some_and(|p| !p.meta.keywords.iter().any(|k| same(&lightcraft_catalog::keywords::clean(k), path)))
+            };
+            let n = ids.iter().filter(|id| lacking(id)).count();
             app.ui.dragging_photos = None;
             match app.run("photo.setMeta", json!({"ids": ids, "addKeywords": [path]})) {
                 Ok(_) => app.toast(
diff --git a/crates/ui-egui/src/tests_keyword_list.rs b/crates/ui-egui/src/tests_keyword_list.rs
index f736efcb8..657e5f337 100644
--- a/crates/ui-egui/src/tests_keyword_list.rs
+++ b/crates/ui-egui/src/tests_keyword_list.rs
@@ -417,3 +417,14 @@ fn typed_keywords_go_inside_the_default_parent() {
         assert!(k.contains(&want.to_string()), "{want}: {k:?}");
     }
 }
+
+/// Dropping photos on a keyword says how many got it: one that had it already isn't counted.
+#[test]
+fn dropping_photos_counts_those_that_get_the_keyword() {
+    let (mut h, ids) = keywords_panel_at([1400.0, 2400.0]);
+    run(&mut h, "keyword.create", json!({"name": "Portugal"}));
+    run(&mut h, "photo.setMeta", json!({"ids": [ids[1]], "addKeywords": ["Portugal"]}));
+    drag(&mut h, &format!("thumb:{}", ids[0]), "keywordRow:Portugal");
+    let toast = h.app.ui.toast.clone().map(|t| t.0).unwrap_or_default();
+    assert!(toast.contains("1 photo") && !toast.contains("2 photos"), "{toast}");
+}